This should be a no-brainer, but for some reason it isn't. You need to invest in your education if you want to make it as a Freelance Makeup Artist. And I know you are saying "Well, duh Matt, I did...I went to the Awesome School of Makeup and got a certificate as an Awesome Makeup Artist, I could even make YOU look attractive. Ok, maybe not...but still, I'm an awesome makeup artist". And for that I commend you, it is likely to be something that will help you through your career.
But the education that we are talking about today, is an education in business and marketing. Tens of thousands of makeup artists spend tens of thousands of dollars investing in an education that teaches them the ins and outs of makeup, but too many future (and current) artists neglect learning the fundamentals of business. Upon graduation, they are armed with every tool needed to be an excellent artist, but have little to no business skills. And the ripple effect of this is much larger than you would expect, and the waves it causes are detrimental to the industry as a whole.
Having a look on Craigslist as I write this post, here is what I see:
- Professional head shots 3 looks Pro makeup artist, pro photographer, professional film studio with several creative backdrops one LOW PRICE $300.
- I can come to you or you can come to me $35.00 special for first time clients.
- Prices are reasonable from $50+.