Frends Beauty Blog

Freelance Makeup Business 101 (v13.0)

Freelance Makeup Business 101 (v13.0)
draft lens3054932module19001112photo 1236190503evil office pranks67 2
My white board 2

Goal Setting

Today we are going to talk about goal setting, because it may be the difference between you getting stuff done and having a successful business, and you sitting around doing nothing while the world passes you by. The toughest part of being a freelancer for many people, is NOT having a leader to guide you to success and keep you on track. And tragically, many good leaders are not good at leading themselves. I'm the non-commissioned officer in charge of my unit (when I'm playing weekend military guy) and I do a pretty good job. But I am pretty terrible at getting things done for myself to be honest.

Continue reading

Frends Beauty at IMATS Los Angeles 2016

Frends Beauty at IMATS Los Angeles 2016

You guys, hey, hey you guys...this is a big one. I mean it. IMATS Los Angeles has expanded! The team behind the show is thoughtful and intelligent, and has decided to conquer the growing problem of long lines, and big crowds...the best way possible --- MORE FLOOR SPACE! An entirely new hall is opening up, which clears room for more new brands and companies, as well as room for people. Since we're such big IMATS supporters, we snatched up a second booth in the new hall too!

Continue reading

New Brand Alert: House of Lashes

New Brand Alert: House of Lashes

We're happy to announce the latest addition to our lash wall, House of Lashes. The founder of the brand spent four years researching lashes and styles from around the globe, before choosing the top ten most flattering styles for every eye shape. The lashes are made to the highest standards. Using 100% sterilized human hair, top quality synthetic blends and flexible clear bands, House of Lashes can be applied easily to achieve the luscious lash look of your dreams! And because being green is the right thing to do, all lash boxes are 100% recyclable. Right now they are available in-store only, so drop by any time!

Continue reading

Frends With Benefits: What's in store for 2016?

Frends With Benefits: What's in store for 2016?
contest2 copy2

Frends With Benefits is the official discount program for Frends Beauty. We offer two distinct tiers, one for consumers who just love hair and makeup, and one for professional hair and makeup artists. Our consumer program is open to absolutely everyone within the countries to which we ship. To become a member, simply click here to create an account. Make sure you join our mailing list so that you can be eligible for our giveaways.


Our professional program is open to people in those locations who are actively earning all or part of their income as professional hair and makeup artists. To join the Frends With Benefits professional program, click here to create an account and then follow the instructions listed. It's very easy, and only takes a minute.

Continue reading

It's done! The Frends Beauty 12 Days of Christmas Giveaway and Charity

It's done! The Frends Beauty 12 Days of Christmas Giveaway and Charity

Thank you. Thank you all so much. From December 10 - 22, 2015, we ran a promotion (see rules and info here) that raised money to purchase new toys for less fortunate children, and also gave away a whole bunch of makeup and accessories to our Frends With Benefits account holders. With the promotion coming to an end, Brielle, Jocelyn and I hit the road with more than $1,800.00 to spend at Toys R Us. We actually chipped in some more and walked out with around $2,000.00 worth of toys.

Continue reading

The Right Brow Shape for Your Face: Infographic

The Right Brow Shape for Your Face: Infographic

Ever look at your face and be like "this just isn't right..." when you notice your brows? Are they on fleek? Do they lack fleek? If you're in search of fleek...or whatever the cool kids call it, we can help. We put together this eyebrow infographic to help you figure out the best eyebrow shape for your face.

Continue reading

7 Reasons to Shop at Frends Beauty for your Makeup and Beauty Needs

7 Reasons to Shop at Frends Beauty for your Makeup and Beauty Needs

Frends Beauty was founded in 1940. In the past 75 years, we have established ourselves as a premier destination for makeup lovers and professional cosmetic artists. Frends caters both to the experts and to everyday makeup lovers. Most stores of this nature are not open to people who do not work in the beauty industry. We invite everyone to browse the shelves and sample new products, regardless of your profession or level of expertise. Here are just a few of the reasons why shopping at Frends should be an essential part of your beauty experience:

Continue reading

The 12 Days of Christmas at Frends Beauty!

The 12 Days of Christmas at Frends Beauty!

Ho Ho Ho yo! We're having a unique giveaway and charitable promotion! Beginning Thursday, 12/10/15 and ending Tuesday, 12/22/15, we will be giving away makeup for 12 days from Beautyblender, Ben Nye, Anastasia Beverly Hills, Dermalogica, Chantecaille, Glam Glow, Viseart, Kevyn Aucoin, LORAC, NYX Cosmetics, The Balm, and Z Palette. To enter the drawing, all you have to do is be a member of Frends With Benefits, Create An Account now. There is no purchase necessary! Each day we will draw a name at random.

Continue reading

Frends Beauty to Beast v2.0

Frends Beauty to Beast v2.0

Alas, we bring you the second installment of the Frends Beauty to Beast series. In this episode, beauty makeup artist Kristofer Buckle, and special fx makeup artist Matthew Mungle work their magic on model Brooke Quinn. Check out the video, and remember, whether you need to create the beauty, or the beast, Frends Beauty has all of the makeup you need to accomplish your goal!

Continue reading

People LOVE us on Yelp!

People LOVE us on Yelp!

I'll be honest. Yelp scares me. Not because we're shady and treat people like crap and we don't want people to know it, but because it's so easy for someone to post a fake review and hurt your business. Aside from a few fake 1-star reviews, fortunately, we're doing pretty great!

Continue reading

Come see us at The Makeup Show NYC Pop-up Shop!

Come see us at The Makeup Show NYC Pop-up Shop!

Hey hey, it's that time again. The Makeup Show NYC Pop-up Shop is coming to town on December 12-13. The Frends Beauty crew will be there in booth #6 with tons of the hottest sellers from Stilazzi, Too Faced Cosmetics, LORAC CosmeticsAnastasia Beverly Hills, NYX CosmeticsBeautyblender, and more. Best of all, this show is OPEN TO THE PUBLIC! Unlike most The Makeup Show events, you do not need to be an industry professional to get in. You just need a pulse, and $28 for a ticket. Aside from the great sales, there are also fantastic makeup education opportunities for all. If you are in NYC, come in and get out of the cold, and get your shop on. See you soon!

Continue reading

Frends Beauty Cyber Monday Makeup Sale, November 30th!

Frends Beauty Cyber Monday Makeup Sale, November 30th!

You heard it here...Frends Beauty is having a Cyber Monday Makeup Sale! This year we are putting more than 1,200 of your favorite products on sale from 10% - 40% or more off! Mark your calendars and make sure you check out www.frendsbeauty.com on Monday. At the top of the page you will see a big banner for the Cyber Monday sale. Click the banner, and shop until you can't shop any more!

Continue reading

Frends Beauty to Beast Artist Spotlight: Matthew Mungle

Frends Beauty to Beast Artist Spotlight: Matthew Mungle

Because half of our Frends Beauty To Beast shoot is special fx, we simply had to ask our friend Matthew Mungle to come on board. And we are so happy he agreed to! You know how to tell someone is a very humble master of his craft? Ask him to tell us about a staple in his special fx makeup kit, and he doesn't say anything about his own line of special fx makeup. We asked him lots of questions actually...check them out below!

 

Continue reading

Frends Beauty To Beast Artist Spotlight: Kristofer Buckle

Frends Beauty To Beast Artist Spotlight: Kristofer Buckle

Kristofer is a force to be reckoned with. Some of the other people here at Frends Beauty have known him for quite some time, but this was my first time meeting him. When he enters a room, all eyes are on him. Kristofer has worked with some amazing artists like Christina Aguilera, Mariah Carey, Madonna, Britney Spears, Cher, and more. He is an absolute perfectionist and loves dramatic, classic glamour. He's also a collector of vintage makeup like original Max Factor and Steins. We asked him some questions about his career, check them out below.


- Who are you? 
Kristofer Buckle

Continue reading

New Benefits for our Frends With Benefits account holders!

New Benefits for our Frends With Benefits account holders!

It's fun to be the bearer of good news! And today, I have some fantastic news for you all. We've added some great perks for the tens of thousands of makeup artists and makeup lovers in the Frends With Benefits program. To become a member, simply Create An Account. That's it, you're done. If you are a working beauty industry professional and you want to take advantage of advanced level discounts, click here.

Continue reading

Frends Beauty at The Makeup Show Chicago 2015

Frends Beauty at The Makeup Show Chicago 2015

Come to The Makeup Show Chicago on November 7th - 8th, 2015! We will be there, and we want to see you! You can expect the usual from Frends Beauty --- in-demand products, good discounts, and great customer service. We'll be debuting our Stilazzi makeup line, so make sure you come ready to snatch up all of our new blush, and our pearl and matte eyeshadow refills. They're highly pigmented, wear beautifully, and they are very affordable. We know you'll love them. Joining us this year will be our friends from Viseart, as well as products from Z Palette, Ben Nye, Beautyblender, and more!

Continue reading

The Best Eye Shadow Color for your eyes: Infographic

The Best Eye Shadow Color for your eyes: Infographic

Want to learn how to select the best eye shadow color for your eyes? Check it out, and don't forget to share this on your blog too!

Continue reading

Frends Beauty at IMATS Toronto 2015

Frends Beauty at IMATS Toronto 2015

Your friends from Frends Beauty and Stilazzi are coming to IMATS Toronto 2015, and we're so excited! Mainly because Canada is the land of poutine (if you don't know what that is, trust me, find it, and eat it). But also because generally speaking, Canada is awesome and our Canadian friends and customers are absolutely outstanding!

Continue reading

What is Frends With Benefits?

What is Frends With Benefits?

Frends With Benefits is the official discount program offered by Frends Beauty. The program is open to consumers and beauty industry professionals alike. Everyone who shops at Frends Beauty is eligible for some form of discounts.

We've broken the program down into two distinct categories.

Continue reading

Frends Beauty @ TMS Pop-up Shop SF!

Frends Beauty @ TMS Pop-up Shop SF!

Frends Beauty will be at The Makeup Show Pop-Up Shop in San Francisco in a few weeks! We're so excited that the show is bringing their Pop-Up Shop to the West Coast, and we're happy to be among the first vendors to be there. Come see us in booth 39 along the back wall. We will have tons of makeup and makeup brushes from Stilazzi on sale, and the show is open to the public! See you there!

Continue reading
Go to top